Name: Dan Ariely 談論我們受干擾的道德準則
Uploaded: 2009-03-17T01:00:00Z
Duration: 16 min 3 s
Description: 行為經濟學家 Dan Ariely 研究那些影響我們道德準則的元素：有時候我們允許自己偷竊及欺騙的原因。在難以捉摸的影響下，我們的荒謬竟是可預知的。

Dan Ariely: Dan Ariely 談論我們受干擾的道德準則

Dan Ariely 談論我們受干擾的道德準則

行為經濟學家 Dan Ariely 研究那些影響我們道德準則的元素：有時候我們允許自己偷竊及欺騙的原因。在難以捉摸的影響下，我們的荒謬竟是可預知的。

People routinely act irrationally and cheat in small ways, even when they see themselves as honest. In a striking experiment, average participants doubled their cheating when rewarded with tokens instead of cash. Subtle cues, like reminders of moral codes or seeing others in their group cheat, can dramatically alter behavior. Testing our intuitions with evidence, not just gut feeling, is crucial for better decisions in life and policy.