Name: Dan Ariely 谈论我们受干扰的道德准则
Uploaded: 2009-03-17T01:00:00Z
Duration: 16 min 3 s
Description: 行为经济学家 Dan Ariely 研究那些影响我们道德准则的元素：有时候我们允许自己偷窃及欺骗的原因。在我们难以捉摸的影响下，我们的荒谬竟是可预知的。

Dan Ariely: Dan Ariely 谈论我们受干扰的道德准则

Dan Ariely 谈论我们受干扰的道德准则

行为经济学家 Dan Ariely 研究那些影响我们道德准则的元素：有时候我们允许自己偷窃及欺骗的原因。在我们难以捉摸的影响下，我们的荒谬竟是可预知的。

People routinely act irrationally and cheat in small ways, even when they see themselves as honest. In a striking experiment, average participants doubled their cheating when rewarded with tokens instead of cash. Subtle cues, like reminders of moral codes or seeing others in their group cheat, can dramatically alter behavior. Testing our intuitions with evidence, not just gut feeling, is crucial for better decisions in life and policy.