心理学者のダン・アリエリが自身に起きた２つのトラブルを科学的な視点から検証します。自己の短期的な目標は、意識・無意識に関わらず、知識への探求心や見識にどうのような影響を及ぼすのでしょうか。彼は、この難問を考える際に、彼は人間の欲望に満ちた脳を忘れてはならないと説きます。

ダン・アリエリ「利益相反にはご注意」

Personal incentives can distort both medical advice and scientific research, often without anyone noticing. After refusing a bizarre facial tattoo treatment, the speaker learned the doctor only needed a third patient to publish a paper. In a lab, removing one drunk participant nearly gave the desired result, exposing how easy it is to justify biased choices. Recognizing these hidden conflicts is difficult, but understanding them is the first step toward making better decisions.

Invisible Motives Shape Decisions More Than We Realize

*Payoff*

cognitive science

economics

medical research

science

technology

TED Stage Talk

Dan Ariely: ダン・アリエリ「利益相反にはご注意」