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Joon Silverstein

Joon Silverstein

Founder, Coachtopia

TED Speaker
TED Attendee
  • Instagram: @joon.silverstein↗

Also on TED

  • Personal profile

Why you should listen

Joon Silverstein is senior vice president of global marketing and sustainability and head of Coachtopia at the luxury fashion brand Coach. Drawing on her background in cultural anthropology, she has led brand transformation and championed new initiatives to overhaul the company’s environmental impact, including the second-life program Coach (Re)Loved. In 2023, she founded Coachtopia, a sub-brand dedicated to pioneering circularity in fashion.

Joon Silverstein’s TED Talk

  • Luxury, not landfill — the waste-free future of fashion
    11:13

    Joon Silverstein

    Luxury, not landfill — the waste-free future of fashion

    11 minutes 13 seconds
    Fashion is a huge part of the world's waste problem, but it doesn't have to be. Coachtopia founder Joon Silverstein shows how her company creates new designs from the waste products of another, a circular process that cuts the need for new raw materials — and rethinks what qualifies as "luxury." (Made in partnership with Coachtopia)
    Posted Nov 2024

More news and ideas from Joon Silverstein

  • Live from TEDNext

    Love: Notes from Session 4 of TEDNext 2024

    October 23, 2024

    Session 4 of TEDNext 2024 explored the full spectrum of love, from romantic love and lost love to self-love and the love we feel for dogs. After all, isn’t this what life’s all about? The event: Talks from Session 4 of TEDNext 2024, hosted by TED’s Ikey Ajavon When and where: Wednesday, October 23, 2024, […]

    Continue reading
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