BCG's Jessica Apotheker helps companies make their marketing dreams come true.
Why you should listen
Jessica Apotheker is the global chief marketing officer at Boston Consulting Group, where she leads a team of global marketers. She serves as an advisor to CMOs as a commercial partner of BCG, and in this role she helps companies forward their data-driven marketing agendas, build advanced digital and data marketing capabilities, and deploy advanced marketing AI platforms. She is also passionate about DEI, particularly in the tech space, and has done extensive research on bias in the tech ecosystem and how tech and AI can help solve this at scale.
