Belen Viloria

Activist, Business adviser, Connector, Explorer, Performer, Social entrepreneur

Passionate about knowledge, art and culture, multifaceted, tremendously curious and committed to social impact and sustainability, to which I dedicate both my personal and professional life. After about 20 years in large corporations, especially in FMCG, and more than 10 years designing strategies, brand positioning and new business models with social impact, I have been working with social entrepreneurs and organizations focused on social and cultural transformation building projects of communities of change, social innovation and collaborative networks. In the last 5 years I developed and led the positioning transformation and re-engagement strategy with the society of the Spanish Red Cross. As a volunteer and convinced that knowledge transforms environments, communities and people and must reach all corners of the world, since 2012 I am a proud TEDx Organizer of TEDxValladolid (Spain) and since 2015 TEDx Ambassador, 2017 TED Hero and member of TED's Global Impact Network together with Skoll. I contribute, as volunteer too, to other global movements with high social impact such as the Climate Reality Project, as a climate leader, promoting the 2030 agenda as an activator of the SDGs, or having been a member of the curatorial team of the first Ibero-American Conference of the SDGs, among other projects. Member of the AEICE Cluster Habitat Eficiente Advisory Council and Member of the Advisory Council of the Tramontana Institute, an organization to raise the level of professionals who create and design products and services from a humanistic and multidisciplinary point of view. Mentor of social entrepreneurs, Jury Member of the Princess of Girona Foundation Awards, the Social Innovation Award at SEMINCI, the FUNDOS Social Innovation Awards and the Máshumano Foundation Awards. I regularly write a column on innovation “Headlines of the Future” in El Día de Valladolid newspaper, and participate in TV talk shows, conferences and programs related especially to innovation, sustainability and social change, and I was honored in 2019 with the "Servir" Award of the Rotary Club.

People and Arts

No matter how or when, but make sure that ... You make a difference!

Business Models, Community Building, Fund Raising, Innovation, Marketing + Branding + Advertising + Management + Leadership, Strategic Branding

My business partner, as a great creative and innovative man, talked to me about TED´s world. After attending my first TEDx event I became immediately big fan of TED and TEDx Events. Wanted to offer this unique experience to my community and needed to be part of it!!! Today I am a proud licensee and organizer of TEDxValladolid, TEDxYouth@Valladolid and TEDxValladolidSalon and honored to be TEDx Ambassador

Gardening and Performing Arts