Designers -- think big!

Name: Designers -- think big!
Uploaded: 2009-09-29T09:10:00Z
Duration: 16 min 33 s
Description: Tim Brown says the design profession has a bigger role to play than just creating nifty, fashionable little objects. He calls for a shift to local, collaborative, participatory "design thinking" -- starting with the example of 19th-century design thinker Isambard Kingdom Brunel.

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Tim Brown |

TEDGlobal 2009

• July 2009

Tim Brown says the design profession has a bigger role to play than just creating nifty, fashionable little objects. He calls for a shift to local, collaborative, participatory "design thinking" -- starting with the example of 19th-century design thinker Isambard Kingdom Brunel.