シャシ・タルールはインドが急速に超大国なりつつあり、それも貿易や政治を通してだけでなく、ソフト・パワー、すなわち己の文化を食、音楽、技術、ボリウッドを通して世界と分かち合う力を通してであると語ります。長期的には軍事力ばかりでなく世界中の想いや心を動かす能力の方が大事だと論じます。

なぜ国家はソフト・パワーを追及すべきか

India’s influence on the world comes less from its military or economy and more through its culture, values, and pluralism. From Bollywood films captivating Senegalese villagers to millions of cell phones connecting remote farmers, India’s story is one of creative connection and societal openness. Its democracy, diversity, and example of coexistence inspire far beyond its borders, showing the world that telling a better story can matter more than having a bigger army. India’s journey is about shaping minds and hearts, not just accumulating hard power.

Soft Power, Not Superpower, Is India’s True Global Strength

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TED Stage Talk

シャシ・タルール: なぜ国家はソフト・パワーを追及すべきか