Name: Set Godin o plemenima koja vodimo
Uploaded: 2009-05-10T21:34:00Z
Duration: 17 min 9 s
Description: Set Godin tvrdi da je internet uništio masovni marketing i obnovio ljudske socijalne jedinice iz daleke prošlosti: plemena. Osnovana na zajedničkim idejama i vrednostima, plemena daju običnim ljudima moć da vode do velike promene. On nas poziva da to učinimo.

Set Godin tvrdi da je internet uništio masovni marketing i obnovio ljudske socijalne jedinice iz daleke prošlosti: plemena. Osnovana na zajedničkim idejama i vrednostima, plemena daju običnim ljudima moć da vode do velike promene. On nas poziva da to učinimo.

Set Godin o plemenima koja vodimo

The rise of the Internet has ended the era of mass marketing and sparked a return to tribes—groups bound by shared ideas and values. From a city that ended animal euthanasia to a shoe company giving a pair for every purchase, ordinary people are building movements by connecting others who care. True leadership now means challenging the status quo and gathering passionate believers, not just broadcasting messages. Movements begin with a small group and a cause, creating ripple effects that transform communities.

Tribes, Not Ads, Power Lasting Change In The Digital Age

*Tribes: We Need You to Lead Us*

Seth Godin on Squidoo

communication

community

marketing

social media

society

books

leadership

TED Stage Talk

Seth Godin: Set Godin o plemenima koja vodimo