Name: 瑞秋·波特斯曼Rachel Botsman： 何谓协作消费
Uploaded: 2010-12-17T15:56:00Z
Duration: 16 min 17 s
Description: 今天在TEDx悉尼，瑞秋·波特斯曼谈到人“生来即知分享”--并展示了像Zipcar和Swaptree这样的网站正在改变人类的行为模式。

Rachel Botsman: 瑞秋·波特斯曼Rachel Botsman： 何谓协作消费

瑞秋·波特斯曼Rachel Botsman： 何谓协作消费

今天在TEDx悉尼，瑞秋·波特斯曼谈到人“生来即知分享”--并展示了像Zipcar和Swaptree这样的网站正在改变人类的行为模式。

Collaborative consumption is reshaping not just what people use, but how they use it, creating powerful new systems built on sharing. From swapping DVDs online to car-sharing services that helped 100 out of 250 self-confessed car addicts give up ownership, technology now enables trust between strangers at unprecedented scale. Peer-to-peer platforms and social networks are fueling a shift from hyper-consumption to an economy of access, stretching the life cycle of products and making collective good practical and appealing. By reimagining ownership, society can address waste, redefine value, and build more sustainable habits.

瑞秋·波特斯曼Rachel Botsman： 何谓协作消费

瑞秋·波特斯曼Rachel Botsman：何谓协作消费