Name: Paul Bloom：快樂的起源
Uploaded: 2011-07-27T14:52:08Z
Duration: 16 min
Description: 為什麼我們喜歡真跡多於仿畫？心理學家Paul Bloom認為人類是本質主義者──我們對於物件的來源認知會改變我們對該物件的感受，這並非單純是一種錯覺，而是我們快樂(和痛苦)的深刻特點。

Paul Bloom: Paul Bloom：快樂的起源

Paul Bloom：快樂的起源

為什麼我們喜歡真跡多於仿畫？心理學家Paul Bloom認為人類是本質主義者──我們對於物件的來源認知會改變我們對該物件的感受，這並非單純是一種錯覺，而是我們快樂(和痛苦)的深刻特點。

People value originals over perfect copies because belief in an object's history transforms how it feels, tastes, or sounds. A Nazi leader cherished a Vermeer forgery until he learned the truth and was devastated. Experiments show wine tastes better if believed expensive, and a simple carrot delights if labeled McDonald's. Our enjoyment and even our pain hinge on hidden stories and what we believe lies beneath the surface.