Name: Milton Glaser sull'uso del design per rendere nuove alcune idee
Uploaded: 2009-02-11T01:00:00Z
Duration: 14 min 54 s
Description: Da TED archives: Il leggendario graphic designer Milton Glaser esplora a fondo un nuovo quadro ispirato da Piero della Francesca. Da qui, riflette su cosa crea un poster convincente, scomponendo un'idea e rendendola nuova.

Da TED archives: Il leggendario graphic designer Milton Glaser esplora a fondo un nuovo quadro ispirato da Piero della Francesca. Da qui, riflette su cosa crea un poster convincente, scomponendo un'idea e rendendola nuova.

Milton Glaser sull'uso del design per rendere nuove alcune idee

Great design comes from questioning assumptions and daring to break the rules. By turning a Renaissance portrait into a playful series of variations, the speaker reveals that even revered works can spark new creations when treated as nature itself. He wrestles openly with creative doubt, showing sketches that failed before finding a solution that challenged what a poster should be. Honest self-critique and willingness to expose unfinished ideas turn design from mere craft into a lively conversation.