Name: Image recognition that triggers augmented reality
Uploaded: 2012-07-19T15:00:18Z
Duration: 7 min 47 s
Description: Matt Mills and Tamara Roukaerts demonstrate Aurasma, a new augmented reality tool that can seamlessly animate the world as seen through a smartphone. Going beyond previous augmented reality, their "auras" can do everything from making a painting talk to overlaying live news onto a printed newspaper.

Matt Mills: Image recognition that triggers augmented reality

Image recognition that triggers augmented reality

Matt Mills and Tamara Roukaerts demonstrate Aurasma, a new augmented reality tool that can seamlessly animate the world as seen through a smartphone. Going beyond previous augmented reality, their "auras" can do everything from making a painting talk to overlaying live news onto a printed newspaper.

Smartphones can now recognize objects and images around us, layering digital content directly onto the physical world. In one striking moment, a painting of poet Rabbie Burns comes alive with music and voice simply by pointing a phone at it. This technology, once science fiction, empowers people to link stories, instructions, or memories to anything, from newspapers to classroom walls. The tools are free and accessible, sparking creativity across education, art, and daily life.