Name: 透明的供应链有助于保护地球
Uploaded: 2020-01-15T15:55:57Z
Duration: 13 min 19 s
Description: 没有人会选购伤害地球的产品——然而绝大多数消费者产品的生产方式或产源不为人知。“这一切就会改变，”供应链创新者马库斯 · 穆茨（Markus Mutz）如是说。他向大家分享自己如何利用区块链技术一路追踪南极银鳕鱼从海洋到餐桌的历程，以此证明向消费者提供值得信赖的产品是可行的。

没有人会选购伤害地球的产品——然而绝大多数消费者产品的生产方式或产源不为人知。“这一切就会改变，”供应链创新者马库斯 · 穆茨（Markus Mutz）如是说。他向大家分享自己如何利用区块链技术一路追踪南极银鳕鱼从海洋到餐桌的历程，以此证明向消费者提供值得信赖的产品是可行的。

透明的供应链有助于保护地球

Most products hide their origins, making it almost impossible to know if daily purchases harm the planet or exploit people. By tagging Patagonian toothfish with RFID chips and linking each fish's journey to blockchain-verified data, it's now possible to trace food from ocean to plate. Technologies like sensors and digital tracking are unlocking real-time, trustworthy information for consumers. This new era gives people the power to support ethical producers with every purchase.