Name: Margaret Gould Stewart: Korleis YouTube ser på copyright
Uploaded: 2010-06-15T08:40:00Z
Duration: 5 min 28 s
Description: Margaret Gould Stewart, sjef for brukaroppleving fra YouTube, snakkar om korleis den allestadsnærverande videosida arbeider med opphavsrettsinnehavarar og skaparar for å fostra (i beste fall) eit kreativt økosystem der alle vinn.

Margaret Gould Stewart, sjef for brukaroppleving fra YouTube, snakkar om korleis den allestadsnærverande videosida arbeider med opphavsrettsinnehavarar og skaparar for å fostra (i beste fall) eit kreativt økosystem der alle vinn.

Margaret Gould Stewart: Korleis YouTube ser på copyright 

Copyright in the digital age is not just about ownership, but about creating a vibrant web of relationships. Every minute, over 20 hours of video are uploaded to YouTube, all scanned against millions of reference files by its Content ID system. With the right approach, viral moments—like a wedding dance video that revived a chart-topping song—can benefit artists, companies, and communities alike. Granting rights owners meaningful choices enables new art forms, audiences, and even social impact.

Copyright Choices Can Fuel A Global Culture Of Joy

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creativity