Name: Feeling stuck on climate change? Here’s what to do
Uploaded: 2025-02-21T15:48:50Z
Duration: 12 min 52 s
Description: To spark action on climate change, the conventional wisdom says that awareness must precede action — but neuroscientist Kris De Meyer suggests the opposite is true: actions drive beliefs. He digs into the science behind decision-making and shows how you can rewire your brain to get unstuck on big challenges.

Kris De Meyer: Feeling stuck on climate change? Here’s what to do

Feeling stuck on climate change? Here’s what to do

To spark action on climate change, the conventional wisdom says that awareness must precede action — but neuroscientist Kris De Meyer suggests the opposite is true: actions drive beliefs. He digs into the science behind decision-making and shows how you can rewire your brain to get unstuck on big challenges.

Conventional wisdom suggests raising awareness as the precursor to action on climate change. However, this talk presents an intriguing reversal: actions can shape beliefs more effectively. By taking concrete steps, people engage more deeply and change their views through self-persuasion. The approach encourages bypassing fear or factual overload and emphasizes creating opportunities for action, fostering a ripple effect across society.

Transform Beliefs Through Action, Not Awareness

Neuroscientist insights reveal that taking action is the key to solving climate change challenges, rather than waiting for awareness to spur action. By showing how beliefs are shaped by actions, it suggests that people should create opportunities for action to engage others. Overcoming feelings of being stuck involves understanding different perspectives and fostering self-persuasion, rather than relying solely on emotional appeals or factual clarity.