Name: Big data is better data
Uploaded: 2014-09-23T15:41:58Z
Duration: 15 min 42 s
Description: Self-driving cars were just the start. What's the future of big data-driven technology and design? In a thrilling science talk, Kenneth Cukier looks at what's next for machine learning -- and human knowledge.

Self-driving cars were just the start. What's the future of big data-driven technology and design? In a thrilling science talk, Kenneth Cukier looks at what's next for machine learning -- and human knowledge.

Big data is better data

More data does not just reveal more of the same, it exposes what was previously invisible. When supermarkets sold only large pies, apple always won, but individual pie choices told a different story. Machine learning now finds patterns in cancer biopsies that humans missed, and data shapes everything from self-driving cars to predicting crime. As big data grows, it challenges privacy, employment, and even our control over choices.