Name: John Hodgman: Dizajn, objašnjen.
Uploaded: 2012-06-08T15:56:50Z
Duration: 6 min 6 s
Description: John Hodgman, komičar i stalni stručnjak, "objašnjava" dizajn tri konvencionalna moderna objekta. (Iz The Design Studio sesije na TED2012, koju su uredili gostujući urednici Chee Pearlman i David Rockwell.)

John Hodgman, komičar i stalni stručnjak, "objašnjava" dizajn tri konvencionalna moderna objekta. (Iz The Design Studio sesije na TED2012, koju su uredili gostujući urednici Chee Pearlman i David Rockwell.)

John Hodgman: Dizajn, objašnjen.

Design shapes how people experience the world, sometimes blending seamlessly into daily life and other times standing as monuments. From the futuristic Theme Building at LAX, rumored with tongue-in-cheek to be an ancient alien spaceport, to the playful and sharp Juicy Salif citrus juicer, and the once-astonishing but now ubiquitous iPhone, design both surprises and becomes second nature. The best objects provoke curiosity, delight, and even humor, while subtly transforming habits and expectations. What starts as a gasp-worthy innovation often ends up so familiar it is almost invisible.