Name: David Kelly over mensgericht design
Uploaded: 2007-05-15T10:00:00Z
Duration: 16 min 47 s
Description: IDEO's David Kelly zegt dat productdesign vandaag veel minder over hardware gaat dan over de gebruikerservaring. Hij toont beeldmateriaal van deze nieuwe, bredere aanpak, waaronder beelden uit de Pradawinkel in New York.

IDEO's David Kelly zegt dat productdesign vandaag veel minder over hardware gaat dan over de gebruikerservaring. Hij toont beeldmateriaal van deze nieuwe, bredere aanpak, waaronder beelden uit de Pradawinkel in New York.

David Kelly over mensgericht design

Design has evolved from focusing on eye-catching products to shaping how people interact with technology, environments, and even each other. A Prada store in New York, for example, uses smart mirrors and RF tags to create a retail experience that feels almost magical. Human-centered design now infuses personality and behavior into products, making them more intuitive and engaging. This broader approach brings designers closer to solving real-world needs and unlocking new forms of creativity.