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エイミー・ロックウッド「コンゴでのコンドーム販売」
978,812 plays
|
Amy Lockwood
|
TEDGlobal 2011
• July 2011
Read transcript
HIVはコンゴ共和国の深刻な問題の一つですが、コンゴには支援団体の支給する安価な、もしくは無料のコンドームがあふれています。しかしこれを利用する人はほとんどいません。なぜなのでしょうか？マーケティング経験のあるエイミー・ロックウッドが典型的な慈善活動の形をひっくり返すような驚きの答えを導き出します。(職場閲覧にはふさわしくない画像が含まれています。)
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