Abišek Gopalka (Abhishek Gopalka): Kako motivacija može popraviti javne sisteme

Kako motivacija može popraviti javne sisteme

Kako popraviti loše javne sisteme? Podstaknete takmičarski duh ljudi. U govoru o tome kako ljude motivisati na promene, strateg javnog sektora Abišek Gopalka govori o tome kako je pomogao da se poboljša zdravstveni sistem Radžastana, države u Indiji koja je dom više od 80 miliona ljudi, koristeći moć transparentnosti i javne odgovornosti. „Motivacija se ne javlja tek tako,“ kaže Gopalka. „Nešto mora da se promeni da bi vas nateralo da vam bude stalo.“

Lasting change in public institutions starts not with more resources, but with igniting motivation through transparency and public accountability. In Rajasthan, where newborn deaths were ten times higher than in the UK, bold citizen promises and public rankings revived trust and performance. When clinics posted guarantees on their walls and districts competed openly to improve, patient visits surged by 20 percent in just a year. Transforming a system requires tapping into people's drive to be seen and recognized by their communities.