Ashley Brodfuehrer

Ashley Brodfuehrer

Business Innovation Facilitator & Partner at Bright Business Innovation

TED Attendee
Alicante, Spain
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About Ashley

I am a…

Brainstormer, Business adviser, Business leader, Change Agent, Consultant, Global soul, Idea generator, World traveler

Bio

From Michigan, life’s journey has led me to California, Australia, and now the Mediterranean. I'm based in Spain and work remotely with clients in the US. My aim is to help businesses create value in ways for both consumers and profit through innovation. I help teams anticipate and adapt to change, imagine new ways to grow or delight consumers, and move from ideas to action- which might mean a new service, better customer experience, or fresh business model. The goal is to help companies stay relevant, successful, and ready for what's next. → If this type of service piques your interest and could benefit your business, I’d love to connect and explore how we might work together. Before launching my own business, I built a career in the corporate world, working with Lexus and Toyota. I then felt a pull to explore technology, innovation, and entrepreneurship. Dipping into the startup world, I created a project that the Spanish government deemed innovative and of value for the country; with that, I earned an entrepreneur visa for residency in Spain. I'm naturally analytical and have a Master's in Business Analytics & Big Data from IE Business School (Madrid)- though these days, I've been tuning into my intuition more, especially for big decisions. Outside of work, you’ll often find me walking seaside with my pup, working up a sweat at CrossFit, playing beach volleyball, or soaking up a good book.

I'm passionate about

Advancing business as a force for good- envisioning what could be and creating concepts for a brighter future. Making progress in all areas of life (mind-body-spirit alignment) and practicing habits that help me show up as my best self, like meditation, journaling, healthy eating, exercise, time in nature, etc.

An idea worth spreading

In a world that’s becoming AI-driven, imagination and intuition are our superpowers and edge for innovation.

Areas of expertise

Brand Strategy, Business Innovation, Business Models, Business Strategy, Customer Experience, Innovation, Marketing

Things you might not know

Creating new business concepts. Public speaking. Figure skating.