About Alexandria
Bio
I’m a strategic marketing and stakeholder engagement leader with experience across higher education and research promotion. I am Partner, Faculty Research Marketing at Deakin University, where I lead cross-disciplinary teams to elevate the reach and impact of world-class research. My background spans sport, community and institutional marketing, with expertise in integrated campaigns, communications strategy, stakeholder relations and partnerships. I hold the TEDxDeakin Uni Melbourne license, curating thought-provoking events that elevate diverse voices and showcase how ideas, research, and innovation shape the future of society.
I'm passionate about
I’m passionate about using marketing as a force for good - focusing on where it can matter most by bringing important research to life through clear, compelling storytelling, and ensuring its impact is understood beyond academia by broader audiences. This is what makes my work feel genuinely purpose-driven and meaningful.
An idea worth spreading
The rise of divisive content online has made it nearly impossible for important research to reach the people it could help most. I believe we can turn the tide by using storytelling and intentional curation to bring ideas that truly matter into everyone’s daily feeds.