Juan Pablo De Gamboa

Juan Pablo De Gamboa

President | Creative Director at Criteria Content

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About Juan Pablo

I am a…

Artist, Brainstormer, Designer, Entrepreneur, Filmmaker, Idea generator, Photographer

Bio

I’m a Creative Director and Brand Storytelling Expert with over 20 years of experience helping companies, brands, and organizations bring their messages to life through powerful narratives and effective content strategies. I believe a well-told story doesn’t just inform — it inspires, engages, and drives action. That’s why I combine creativity, strategic marketing, and audiovisual production to ensure every project makes a real impact on its audience. I’ve worked with teams and brands around the world, leading projects from the initial idea to the final execution, carefully shaping every detail so the message resonates and lasts.

I'm passionate about

When twisted issues are resolved with neat simplicity. I'm passionate when creating visual pleasure and uncovering social complexity.

An idea worth spreading

The best marketing strategy is about being nice. Listen to people and act, no matter how many they are, treat them as individuals and not as costumers or clients. LIsten to your granma

Areas of expertise

Advertising (Creative), Filmmaking, Social Media - Digital Marketing