Paul Kemp-Robertson

Paul Kemp-Robertson

Co-Founder & Editorial Director / Contagious at Contagious Communications

TED Speaker
TED Attendee
TED Sponsor
London, United Kingdom
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About Paul

I am a…

Business adviser, Consultant, Entrepreneur, Event planner, Global soul, Journalist, Parent, Startup, World traveler, Writer/Editor

Bio

Co-founder, Contagious Communications. Paul Kemp-Robertson graduated with a Masters degree in Film & Television Drama from Goldsmiths' College (University of London) in 1990. He was one of the original team responsible for ad industry creative showcase Shots Magazine in 1990, where he became editor in 1994. Subscriptions trebled under his tenure. He’s also seen the agency side of life, succeeding Donald Gunn in 1998 as Leo Burnett’s worldwide director of creative resources in Chicago, working alongside global creative chief, Michael Conrad. Paul left Leo Burnett Worldwide in 2004 to co-found Contagious – a quarterly magazine, DVD and consultancy service reporting on future marketing trends and the impact of emerging technologies on brands. As editorial director, Paul oversees a talented team in London, responsible for the core Contagious magazine/dvd/online subscription product as well as Contagious FEED (a bespoke online intelligence service and competitive monitoring tool for advertisers and agencies), live conferences and events and a series of Special Reports on subjects such as Mobile Advertising, Branded Entertainment, Social Media, etc. Paul also acts as a marketing consulant to major brands and advertising agencies. Paul is a member of The Superbrands council and has written numerous articles for publications including Business 2.0, The Guardian, Hollywood Reporter and M&M Europe, as well as co-editing D&AD’s The Commercials Book. Paul also worked as a creative consultant at global advertising agency StrawberryFrog and is a regualr speaker at marketing industry events worldwide.. He lives in St Albans, Hertfordshire and is married with three children. He was born in North Yorkshire and supports Middlesbrough FC, an allegiance which has taught him to always enjoy life's smaller victories.

I'm passionate about

Brands that make life better

An idea worth spreading

Branded currencies. See my TED University talk from 2013. http://www.ted.com/talks/paul_kemp_robertson_bitcoin_sweat_tide_meet_the_future_of_branded_currency

Areas of expertise

Football, Journalism, Market & Brand Strategy, Marketing & Advertising, Marketing & Communication, Marketing - connecting with consumers, Technology & Media

The TED story

I contribute to the Ads Worth Spreading initiative because I believe in the power of creativity and I want to support brands that genuinely want to make a positive impact on the world. http://www.ted.com/initiatives/aws I was invited to speak on the subject of branded currencies at aTED-U session at TED Global in Edinburgh in 2013.

Things you might not know

Writing the official match reports for my son's rugby team.