About Jasmine
Bio
Founder, consultant, panelist, multilinguist, writer,
community volunteer, and award winner – Jasmine Beard
is crown jewel to all who know her. She has the innate gift
to think long term and plan short term all while setting
measurable and attainable goals realistic for any brand –
small or large – for-profit, or nonprofit. Her uncanny
ability to strategically position organizations for short- and
long-term success are rivaled by only the best strategic
consultants in the world.
In 2018, Jasmine founded a strategic management
consulting firm, AJOY Consulting, LLC, that helps
entrepreneurs and small- to medium-sized businesses
increase productivity and enhance the customers
experience by designing high-performing teams with a
people-centric approach. Although she began her career
in corporate America, and worked for organizations such
as Bank of America, Vitacost, Anomaly Squared, and Volvo
Group North America, her experience has never been limited to her day job. She has given back
to her community through servant leadership in a variety of organizations including, Triad Adult
& Pediatric Medicine (7 years), Junior Chamber International (5 years), and International
Association of Women Greensboro Chapter (4 years), all in a variety of roles including
president, board member, vice and committee chairs, VP and EVP, and state regional director.
Professionally, Jasmine has excelled in advancing the acknowledgement and recruitment of
women in male-dominated industries through involvement and leadership or career-oriented
organizations, Women in Trucking, Volvo Group North America’s task force and professional
networks. Currently, she serves in the capacity of TEDx Greensboro Co-Organizer, ReStore
Committee Chair for Habitat for Humanity of Greater Greensboro, Executive Committee
Member for Weatherspoon Art Museum, and Triad Adult & Pediatric Medicine Board Vice
Chair, and Campaign Manager for Hugh Holston’s successful bid for Greensboro City
Councilman At-Large.
A self-taught multilinguist, Jasmine spoke and read fluent Spanish by the age of 16; by her third
year of college, she had gained fluency in Portuguese and French. Her ever-growing desire to
leave the world a better place than she found it has led her to pursue opportunities around the
world in Asia, Europe and Central and South America. Jasmine’s ambitious and proactive selfstarter attitude was quickly recognized at the start of her career with Volvo Group and led to
being handpicked by the North America President to cultivate a high-performance culture and develop video content for the Executive Management team in Sweden. She believes that “an individual’s growth means nothing if planted seeds are not sown for others along the way,” and
she lives that out in her daily life through her active engagement in the community and giving
back through service.
In addition to inspirational speaking and multiple guest appearances on podcasts and webinars,
Jasmine recently authored articles for Black Business Ink and Give It to The People Magazines.
She has received numerous accolades including, Greensboro Chamber’s 2020 Minority Small
Businessperson of the Year, Black Business Ink’s 40 Under 40 Most Influential African American
in 2020, Top 5 Local Chapter President by N.C. Junior Chamber International in 2020, and
Greensboro Police Department’s Citizens Service Merit Award. She is a recent nominee for
Greensboro Chamber’s 2021 Small Businessperson of the Year and the People’s Choice Small
Business Award, Junior Chamber International U.S.A.’s 2021 Top 3 Innovative Visionary
President & Top 5 Local Chapter President.
Jasmine enjoys spending time with her daughter, cooking, dancing, traveling, serving her
community, learning new skills, and helping others grow beyond their perceived limitations.
I'm passionate about
Living a purposeful life that exemplifies the true meaning of finding and owning your superpower. It is just as important to pass on the wisdom gained throughout life to our youth and loved ones.
An idea worth spreading
The key to succeeding in life is to live on purpose, with a purpose, in your purpose.
Areas of expertise
Civic Engagement, Community Service, Corporate Management, Event Production, Facilitation, High Performance Teams, Non Profit Management, Project Management, Public Speaking, Strategy
Things you might not know
Dancing, Cooking, Painting and Impersonating people.
