
Adriana Carneglias
Subject Matter Expert of AdWords at Google Wroclaw (Poland) at Google
TEDx Organizer
Sassari (Sardinia), ItalyAbout Adriana
I am a…
Foodie, Project manager, Sales specialist, Technologist, World traveler
Bio
I currently work at Google in Wroclaw (Poland) as Subject Matter Expert of AdWords. My job requires me to support at a global scale sales specialist at Google from all different countries. I am part of a small team (40 people), a very international one. I am also a owner of product and process improvement for my area of expertise: once I detect a product/process area to be improved I team up with Engineers and Analysts to change it in a way that would improve the experience of our users.
I am a business graduate from CEMS universities of Europe. I hold a joint Business Master degree with a specialization in Strategy and International Management from Warsaw School Economics (Poland) and Nova School of Business and Economics (Lisbon).
I have always been interested in Passionate traveller (I visited over 14 countries in Europe and I am a happy Italian expat), active member of students' associations at my Universities (I was part of the Events Society and of ESN association at Nova SBE).
Previously to Google I have been working in a small consulting company (Sardinia Sinergy) where I was responsible marketing and planning for several small companies. I also worked as a Teaching Assistant of "Merger and Acquisitions" class at Warsaw School of Economics, where I prepared finance exercises for a class of 20, coordinating them on their learning experience.
I'm passionate about
I am passionate about new technologies that simplify our lives, I am a natural networker and a motivation engine, and I constantly look for challenges out of my comfort zone.
An idea worth spreading
For me a great idea worth spreading is the fundraising idea of the ONG: https://my.charitywater.org
My Charity Water raises funds to bring water to countries under development with no access to clean water. The funds come from people who decide to dedicate an event of their life to fund raising, such for instance their birthday. This is a brilliant fund-raising idea, especially if we think of the many superfluous things we get for our birthdays, compared to the precious clean water for those in need. I personally created my own fund raising for my 26th birthday, and that made it the most meaningful one I had!
Areas of expertise
Google AdWords, Online Advertising, Process Improvement / Re-engineering, Project Management
The TED story
I am an avid consumer of TED Talks and I have been to all TEDx events I could participate to, looking for personal motivation and networking opportunities, and to learn about new ideas worth spreading.
I was a guest at the TEDxWroclaw events: “The adventure of Life” 05/07/2014, and “Unleash your inner hero” of 12/04/2013
Both events were full-day ones and I got the chance of meeting students, entrepreneurs and corporate people, all looking for inspiration and sharing their thoughts. It was very intense and mind blowing. I decided I wanted to be a part of it, so I joined the organizing team of TEDxWroclaw in 2015, and I am currently applying for hosting my first TEDxWomen event!
Things you might not know
I'm very consistent and this is the characteristic that helps me succeed more than any other. I am eager to fight until the very end. People say I'm adamant, I think I'm rather resilient.