Andrea Martínez Rojas

Business mentor, Educator/Teacher, Entrepreneur, Marketer

Master's Degree in Communication and Marketing at the Universidad de Santiago de Compostela (Spain). Degree in Social Communication at the National University of Córdoba (Argentina). Postgraduate training in Innovation and Entrepreneurship at Stanford University (USA). Professional experience of more than 15 years in the areas of marketing, social media and innovation. She currently live between Córdoba and Barcelona and she is a consultant for a wide range of organizations from technology companies to religious institutions; from small businesses to multinationals; for the private sector as well as the public sector. She is a professor of Strategic Marketing and Innovation at the Faculty of Agricultural Sciences at the Universidad Nacional de Córdoba (Argentina) and in the MBA of the Business School of the Universidad Católica de Córdoba (Argentina). She has a journalistic column on Channel 10 for the scientific divulgation of Marketing and Innovation.

Marketing. Social Media. Communication. Storytelling. Innovation. Digital transformation. Reinventing Education. Scientific divulgation. Talking to people.

You can HAVE FUN DOING SERIOUS STUFF (that's the best way to do things) Embarrassed better than not tried

innovation, marketing, storytelling

Embarrassed from my "failure" as college student, I always came clean with my students about my story, while teaching at the university. Kind of my presentation card. First thing, frist day, telling my story. Students resonated with it, word of mouth, and long story short, that story became a Tedx story. 👇 https://www.youtube.com/watch?v=Du6AZz2ygOk

Walking! I am good at it and I love it! I did the Camino de Santiago: a medieval pilgrim route of almost 1.000km/ 621 miles. I walked from Saint Jean Pied de Port (France) to Finisterre (Spain) 👇 https://www.youtube.com/watch?v=nGnkwtmKesk