Aimed Nettour

Aimed Nettour

Marketing Manager | Healthcare Marketing Expert | Growth Strategist | Brand Manager at Canadian Medical Center Group

TEDx Organizer
Dubai, United Arab Emirates
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About Aimed

I am a…

Brainstormer, Consultant, Event planner, Idea generator, Inventor, Marketer, Project manager, Technologist

Bio

With over 12 years of progressive experience across the GCC, MEA, and international markets, I am a senior marketing and growth leader specializing in healthcare marketing, digital marketing strategy, and revenue-driven brand growth. My work sits at the intersection of commercial performance, data-driven marketing, and scalable business growth, with a strong focus on healthcare, wellness, aesthetic, and cosmetic medical brands operating in competitive, regulation-driven environments. I have led marketing and business development functions for multi-brand healthcare groups, managing complex portfolios that include medical centers, dental clinics, aesthetic and cosmetic healthcare providers, and wellness platforms. My approach is rooted in aligning marketing strategy with revenue objectives, ensuring that brand positioning, demand generation, and customer acquisition directly contribute to sustainable growth, market expansion, and long-term profitability. I am known for transforming marketing from a cost center into a measurable growth engine through structured planning, performance optimization, and AI-enabled decision-making. Throughout my career, I have worked across both agency and in-house leadership roles, giving me a holistic understanding of marketing execution, governance, and scalability. This dual perspective allows me to design and lead 360° marketing ecosystems that integrate digital marketing, performance marketing, corporate branding, B2B partnerships, and offline communication into a unified growth framework. I have consistently driven improvements in marketing ROI, conversion efficiency, and customer lifetime value by leveraging analytics, behavioral insights, and continuous optimization models. A significant portion of my experience is dedicated to healthcare and aesthetic marketing, where trust, credibility, and patient experience are critical success factors. I have partnered closely with executive leadership and clinical teams to develop compliant, high-impact marketing strategies that elevate brand authority while accelerating patient acquisition and service utilization. My work includes positioning medical and cosmetic brands for growth in crowded markets, supporting clinician visibility, and scaling service lines through performance-led digital channels and strategic partnerships. I bring strong leadership experience in building, mentoring, and managing cross-functional marketing, digital, creative, and business development teams. I have led regional marketing operations, overseen large-scale budgets, and presented strategic roadmaps and growth plans at board and executive levels. My leadership style emphasizes clarity, accountability, and performance culture, ensuring teams operate with clear objectives, data-backed priorities, and commercial alignment. My foundation in digital engagement, user experience, and creative direction enables me to bridge strategy, creativity, and performance marketing seamlessly. This allows me to design customer-centric journeys that enhance acquisition, retention, and brand loyalty across healthcare and aesthetic audiences. I am particularly focused on optimizing the full patient and customer journey from awareness and consideration to conversion and long-term engagement using insights, automation, and intelligent targeting. At a strategic level, I am driven by building future-ready marketing organizations that leverage technology, analytics, and AI to support smarter decisions, faster execution, and predictable growth. I thrive in environments undergoing transformation, expansion, or consolidation, where marketing plays a critical role in scaling operations, strengthening brand equity, and unlocking new revenue streams. I am passionate about healthcare, aesthetic, and cosmetic marketing not only as a discipline, but as a responsibility where ethical communication, patient trust, and measurable outcomes must coexist. My professional mission is to help healthcare and wellness organizations grow with precision, credibility, and impact, while delivering meaningful business results in an increasingly competitive and digital-first landscape.

Areas of expertise

Digital Marketing, Google Ads, Healthcare Marketing, Marketing, Meta Ads