Margaret Heffernan

Margaret Heffernan

Author - Willful Blindness, A Bigger Prize

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About Margaret

I am a…

Artist, Blogger, Entrepreneur, Idea generator, Parent, Writer/Editor

Bio

Education: M.A. Cambridge University; honorary doctorate from University of Bath Professional Career: 13 years at the BBC, producing radio and TV drama and documentaries. Managing Director, IPPA. Managing Director, Marlin Gas Trading. Chief Executive Officer, InfoMation; Chief Executive Officer, ZineZone Corporation; Chief Executive Officer, ICAST Corporation. Author: The Naked Truth, A Working Woman's Manifesto (2004) How She Does It: How Female Entrepreneurs are Changing the Rules for Business Success (2007) Women on Top (2009) Willful Blindness: Why We Ignore the Obvious at our Peril (2011) - finalist for the Financial Times/Goldman Sachs Best Business Book of the Year; A Bigger Prize: How we do better than the Competition (2014.)

I'm passionate about

Honesty. New ideas that make work joyful. The glue between people that makes them stronger, better, braver and more creative. Mistakes that change what you see. Fierce collaboration.

An idea worth spreading

If we were better at managing conflict, we wouldn't be so afraid of it. If we were less conflict averse, our eyes would see more, our ears hear more and we would widen and enrich the people and ideas we were prepared to engage with. Most people have far more creativity, skill, knowledge, insight and energy than they ever tap - because they are afraid of the conflict their fierce identities might provoke. But when we overcome that fear, we discover instead our great capacity for innovation and change.

Areas of expertise

Speaking. Writing. Playwriting. Business. Entrepreneurship. Tech

The TED story

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Things you might not know

Singing classical music. Directing plays.