Dane Solomon

Artist, Athlete, Business leader, Consultant, Entrepreneur, Idea generator, Jewish, Job-seeker, Marketer, World traveler

Dane is an innovator and entrepreneur with a searing passion for strategic excellence and constructive, creative innovation. With a passion for blending culture and business, Dane is a leading strategic and creatively driven brand builder with an established and proven record of accomplishments in developing market ideas with timely value. Dane has worked at some of the most creative and forward thinking companies in the marketing and brand development business, including starting his own marketing venture company. He kicked off his career at Doyle Dane Bernbach, in account management, and quickly realized that the silos establishing turfs for management and creative people would not define him. So Dane went about creating his own customized job (and career) by synthesizing strategic analysis with his own brand of creative problem solving. Dane specializes in what he refers to as “market-making,” developing proprietary competitive advantages and marketing strategies that meet the market and consistently arrive ahead of, or on trend. Dane’s unique approach brought him to Arnell Group, a preeminent brand consulting company specializing in deep integrated marketing, branding, communications, product invention, and brand asset development. At Arnell Group he helped establish the standard for unified brand development, specializing in deep integrated marketing and branding, communications, consulting and proprietary branded asset development. Working with specialists in a range of areas he helped integrate brand development and communications with anthropological research, interactive content development / design, architecture, industrial design, product R&D, and corporate identity and integration. At Arnell Group, Solomon was responsible for leading the development and execution of strategic and holistic brand development efforts, including core positioning platforms and in-market creative and business tracks. He led the US launch of Samsung Electronics and Samsung Telecom, and subsequently led the brand’s global image efforts. He also was responsible for innovating and structuring the concepts of several breakthrough strategic alliances for his clients with organizations such as NASA, Amblin Entertainment, AOL, Creative Artists Agency, NYC Board of Education, Sony Music Entertainment, and The Walt Disney Company. Dane has also contributed over the years to work on M&M Mars, Guggenheim Museum, Fila, Casio, Progressive Auto Insurance, Movado Group, Polaroid Corp., Seagram, among others. Dane Solomon holds a B.A. from McGill University, Montréal, and attended executive management school at Columbia University School of Business. He has taught at The School of Visual Arts, and has spoken to dozens of companies, groups and organizations, including the Guggenheim Museum, The Milken Global Conference, Art Directors Clubs, Japanese Professional Marketing Association, Parsons School of Design, and Hunter College, in NYC. Dane is also an Honorary Battalion Chief of the Fire Department, City of New York. Dane is a native New Yorker, who finds himself currently living in, but uncommitted to Los Angeles.

Capturing the finer details of learning that appealed less to me in youth. I am re-reading many of the works of the western canon and rethinking these in light of the experience of my life.

Architecture and Branded Experience, brand innovation, Design Leadership, Designing for Change, Marketing Communications, rowing, Strategy Development, Vegetarianism

Celestial navigation, architectural theory and history, useless esoterica and making omelettes,